Uma marketing

Case Study – Jewelry Brand Transformation

Industry: Engineering Workshop & Training Services

Services Offered: Industrial Engineering Solutions & Student Placement Programs

Our Scope of Work

We partnered with Uma Industrial to transform their digital presence and strengthen their brand positioning across industries and academia.

01. Social Media Management
  • Platforms handled: Facebook, LinkedIn, Instagram, GMB
  • Regular posts, reels, and campaigns highlighting both engineering services and student training/placements
  • Industry-relevant content strategy with educational + corporate tone
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  • Website updates and maintenance
  • SEO-focused content integration and technical optimization
  • Regular blogs for ranking, industry awareness, and credibility
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  • Crafted a consistent brand identity with refined visuals, tone of communication, and marketing guidelines.
  • Ensured brand alignment across website, social media, and exhibition materials.
  • GMB optimization with keyword updates, regular posts & engagement
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  • Ran ads campaigns on Facebook, Instagram & LinkedIn
  • Generated leads from industries seeking workshop services and from students for placement opportunities
  • GMB reviews increased significantly to enhance credibility
  • Targeted campaigns boosted LinkedIn followers to 8,000+
  • Achieved thousands of organic followers on Instagram & Facebook
  • Social Media Management

Outcome:

  • 8,000+ followers on LinkedIn
  • Thousands of followers across Instagram & Facebook
  • Increased GMB reviews & industry visibility
  • Consistent flow of student placement leads & industrial service inquiries
  • Stronger digital brand positioning in both industrial & education sectors