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SRN Bath Fittings Company Profile Website

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Case Study – Digital Transformation for SRN Bath Fittings

Category: Website Development, Digital Presence & Brand Management

Project Overview

SRN Bath Fittings, a leading manufacturer in the sanitaryware and fittings industry, was operating with a completely offline presence. To expand into new markets and build strong digital credibility, the brand required a complete digital transformation.

Our role was to set up and optimize SRN’s digital presence across multiple platforms, develop a modern website, manage social media and ad campaigns, and build overall brand consistency. This multi-channel approach helped SRN transition from offline visibility to a strong digital brand.

  • Services: Digital Setup, Website Development, Social Media & Ads Management, Brand Management
  • Client: SRN Bath Fittings
  • Location: India
  • Completed Date: 2024 – Ongoing

Project Requirement

The project aimed to:

  • icon Move SRN from offline-only presence to digital-first presence.
  • icon Set up and optimize Google My Business, Instagram, Facebook, LinkedIn, and YouTube.
  • icon Design and develop a modern, user-friendly website.
  • icon Run social media management & paid sales ads for product promotions.
  • icon Build an overall brand identity and positioning aligned with the sanitaryware industry.

IT Service We Provide

01. Digital Setup & Optimization
  • Created and optimized GMB, Instagram, Facebook, LinkedIn, and YouTube profiles.
  • Ensured consistency in branding across platforms.
  • Built a responsive, professional website with product showcase and enquiry features.
  • Focused on easy navigation, modern visuals, and credibility-building design.
  • Created content calendars, campaigns, and promotional posts.
  • Ran sales-focused ad campaigns to boost product awareness and inquiries.
  • Implemented performance tracking & optimization for better ROI.


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  • Designed booth concepts and promotional materials for jewelry exhibitions.
  • Created strategies for lead capture and engagement during events.
  • Digital Setup & Optimization

Solution & Result

With Softrica’s web development solutions, you're not just getting a website—you’re investing in a digital growth engine. Our builds are fast, secure, beautifully branded, and ready to scale as your business evolves. Whether you're a service provider, online seller, or brand builder, your site will be a true business asset.

  • Digital Presence: Established strong visibility across multiple online platforms.
  • Website: Delivered a modern, functional website showcasing SRN’s products effectively.
  • Social Media: Increased engagement, reach, and brand credibility through campaigns.
  • Ads: Generated sales inquiries and conversions through targeted ad management.
  • Branding: Positioned SRN Bath Fittings as a modern, reliable, and customer-focused brand in the fittings market.

Outcome:

  • Successful shift from offline-only to a strong digital presence.
  • Continuous increase in website traffic, product inquiries, and sales leads.
  • Expanded brand reach and recognition in both B2B and B2C markets.