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About Us

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About Softica 🙂

Elevate Your Brand with Strategic Excellence

At Softrica, we are more than just a branding and marketing agency—we are your strategic growth partners. Our expertise lies in crafting data-driven, ROI-focused strategies that not only enhance brand visibility but also drive sustainable business expansion. Through innovative solutions, cutting-edge marketing techniques, and bold creative executions, we empower businesses to establish a strong market presence and achieve long-term success. Let us transform your vision into reality with our industry-leading expertise and performance-driven approach.

Our History

Founded in 2021 in Surat, Gujarat, Softrica has quickly evolved into a trusted digital partner in just a few years, serving over 200 clients with IT consulting, web and app development, UI/UX, and digital branding services

Our Mission

To deliver innovative, client-focused digital solutions that empower businesses through technology, creativity, and strategic execution.

Our Vision

To be a trusted catalyst for digital transformation — empowering businesses with innovative, strategic IT solutions that drive transparent, long-term growth and meaningful impact.

Who We Are

Empowering Businesses with Innovative IT Solutions

Softrica is a mission-driven IT solutions provider committed to delivering excellence and driving business success.

Over the years, we’ve partnered with startups and established enterprises to create impactful digital solutions. We help businesses like yours grow by leveraging cutting-edge technology, enhancing operations, and boosting your digital presence. Let’s take your business to the next level.

Brand We Work With
Meet our Founder

Soni Yadav

Founder of Softrica, Business & AI Startup Enthusiast, and Advocate for Science, Space & Technology. Visionary leader passionate about creating innovations that inspire and empower communities worldwide. Skilled in Business Management, Leadership, Technical Strategy, and Brand Consulting. Graduate in Computer Engineering from Gujarat Technological University, with certifications in Reading Financial Statements and Digital Transformation for Leaders. Proven track record in building successful startups, mentoring leaders, and driving sustainable growth through technology and innovation.

Meet our Co-Founder / CEO

Abhishek Yadav

Co-Founder of Softrica, Abhishek Yadav is a technology and marketing leader passionate about helping businesses grow with innovative solutions. Beginning his journey in 2017 with blogging and freelancing, he built strong expertise in content creation, digital engagement, and web development. In 2021, he co-founded Softrica, a company delivering advanced technology and strategic marketing services to clients worldwide. Deeply passionate about artificial intelligence, he enjoys solving complex problems, embracing innovation, and creating impactful, future-ready solutions that drive measurable success.

Meet our Director

Amit Yadav

Visionary Director at Softrica and Founder of Biztrain. AI Expert, IT Strategist, and Brand Growth Architect. Award-winning innovator with impactful projects including IoT Home Automation & Kisaan Community. Skilled in Web & Mobile App Development, Advanced Software Solutions, and Community Building. Recognized with Best Technology Company at GEW’18 and multiple leadership accolades. Gold Medalist in Group Discussion. Engineering Graduate from Bhagwan Mahavir University; lifelong learner and proactive networker.

Meet our IT Head

Pratit Gamit

Pratit Gamit is a dynamic IT Head at Softrica, driving digital growth with expertise in IT infrastructure, web development, and enterprise technology solutions. With a strong academic foundation in Information Technology and proven leadership as Deputy IT Head at Space Technology & Aeronautical Rocketry, he brings hands-on expertise in system management, security, and digital transformation. At Softrica, Pratit leads with innovation, ensuring seamless IT operations, scalable solutions, and future-ready technology that empowers businesses to grow smarter and faster.

Our Expert Team Members 😍

Top Skilled Experts

Pratit Gamit

TECHNICAL HEAD

Riya Jariwala

Innovative & Visionary Graphic Designer

Meet Parmar

Dynamic Business Development Executive

Harsh Kareliya

Creative Video editor

Yashpal Thakur

Performance Marketing Specialist

Moni Yadav

H.R Manager

Our All Experts